The most
curious Christmas videos
This year
hotels have resorted again to videos to wish a merry Christmas to customers,
suppliers, partners and media with very different approaches. Here is a
selection, including fun examples with the participation of employees, focusing
on the Corporate Social Responsibility strategy, or simply thanking their
clients for their loyalty and wishing them a happy 2017.
Watch them
and choose the one you prefer. Write a post stating which is your favourite and
why. Also mention the one you dislike the most and the reasons for your choice.
Think about the corporate values underlying those two videos, what were the
aims and if you consider that those objectives have been achieved, and also try
to make improvement suggestions.
3 comentarios:
I didn't like any of them. The RIU HOTEL'S one was really stupid and badly edited. It didn't give me a sense of professionalism. The Castilla hotel's video was better (edit, quality...) but it looked stupid as well.
Anónimo dijo...
I didn't like any of them. The RIU HOTEL'S one was really stupid and badly edited. It didn't give me a sense of professionalism. The Castilla hotel's video was better (edit, quality...) but it looked stupid as well.
The anonimous it's me: ROBERT ALCAÑIZ GARCIA
I found the videos a very useful and different marketing tool and it seems that the staff really enjoyed recorded them. The ones that I liked the most were Hotel Tres Reyes Pamplona and NH hotel group videos. The first one represents quite well the christmas feeling and the second one has a really deep and beautiful message.
Joel López (Cett student)
Publicar un comentario