In this level, questionnaires are essential data collection tools for your research projects. Here you are some questionnaire design guidelines (adapted from Research basis and provided by Prof. G. Garcia).
After reading these guidelines, think of two valid questions for your survey and post them.
1. There are several types of questionnaires:
2. When formulating questions remember they should:
§ Not involve calculations
§ Not be sensitive/emotional
§ Not imply a specific response
§ Not be double, but single
§ Not be ambiguous
§ Not be a negative sentence
§ Be expressed in a simple way
§ Incorporate instructions on how to answer them
3. When it comes to measuring the results, two key concepts are:
Focus on the questions:
- Open. Example: Which hotel would you like to work for?
- Closed:
- Dichotomous. Example: Have you ever been to Greece? 1. Yes 2. No
- Multiple. Example: Which accommodation did you use in your last stay abroad?
1. Hotel
2. Apartment
3. Campsite
4. Other
- :Mixed: A combination of multiple and open questions
Focus on the responses:
- Spontaneous. Example: Which is your favourite restaurant in Barcelona?
- Suggested options. Example: To which degree do you consider online hotel booking is reliable?
1. Not reliable at all
2. Little reliable
3. Quite reliable
4. Totally reliable
§ Not involve calculations
§ Not be sensitive/emotional
§ Not imply a specific response
§ Not be double, but single
§ Not be ambiguous
§ Not be a negative sentence
§ Be expressed in a simple way
§ Incorporate instructions on how to answer them
§ Validity: A valid measuring scale measures what is really supposed to be measured
§ Reliability: A reliable scale is precise
4. There is a wide range of measure scales: - Metric. Example: What is your degree of satisfaction with the hotel from 0 to 10?
- Interval. Example: Which temperature do you consider ideal for a holiday destination?
1. Less than 20 degrees Celsius
2. Between 20 and 24 degrees Celsius
3. Between 25 and 30 degrees Celsius
4. More than 30 degrees Celsius
- Ordinal. Example: What was the category of the last hotel you stayed at?
1. 5*
2. 4*
3. 3*
4. 2*
5. 1*
- Nominal. Example: What type of transport did you use to travel to your last holiday destination?
1. Plane
2. Boat
3. Coach
4. Train
5. Own car
- Comparative
§ COMPARING PAIRS. Example: Which of these two destinations ( X/Y ) do you prefer for your summer holidays?
§ CLASSIFYING. Example: Order the following destinations according to your preferences for your next summer holidays
§ ADDING. Example: Which importance do you give to the following aspects when choosing a holiday destination?
Price __ __ %
Climate __ __ %
Safety __ __ %
Total 100%
§ SIMILARITY. Example: Indicate if the following ingredients are sweet, salty, sour or bitter
- Not comparative
§ GRADING. Example: In your opinion tourism is
Very negative 1 2 3 4 5 6 7 8 9 10 Very positive
Very negative 1 2 3 4 5 6 7 8 9 10 Very positive
§ LIKERT. Example: Tourists in Barcelona are respectful with the local culture
1. I totally disagree
2. I disagree
3. I neither agree nor disagree
4. I agree
5. I fully agree
§ SEMANTIC. Example: In your opinion Barcelona is
Modern - - - - Traditional
Cheap - - - - Expensive
Sustainable - - - - Unsustainable
7 comentarios:
Simran And Laura:
Tourism:
1. Have you ever been to Barcelona before?
2. What do you want to visit in Barcelona?
Academic:
1. Would you do your Erasmus in Cett?
2. After studing Tourism, where do you see yourself working?
1. Questionnaire for finish students: From a tourism point of view
-In which aspect of the city are you most interested? (Culture,Gastronomy, Sports, Party, Weather,Nature...)
-Are your expectations of the city fulfilled? If not, why?
-What do you think about the catalan culture, do you like it?
-Which are the main differences between your culture and ours?
-What do you recommend to tourists to visit in Finland?
-How much depends the economy on tourism in Finland?
2.Questionnaire for finish students: From an academic point of view
-Are you interested in making a semester abroad? Yes or no? Where? (Spain, Europe,Africa, America,...)
-Could you explain us your university system?
-Why are you studying tourism?
-do you also have the opportunity to choose between Hospitality Management and Tourism Management?
by Melanie and NIna
As a tourist:
1) Which were your expectations about Barcelona before you came here? Did your expectations match the reality?
2) What activities are you planning to do here? Will you visit different places in Barcelona grouply or separately.
As a student:
1) Why did you choose to study a degree in Tourism? Have you had any experince in the sector?
2) Which is the subject that you like most you have studied in your degree? Do you have any subjects in English on the third or fourth year?
Victòria Torres García and Heidy Melle
Academic questions:
1) What mandatory subjects do you course when you are first year student?
2) Which degree would you consider taking?
A. Tourist management
B. Hotel management
Tourist questions:
1) Have you heared about...
Yes No
A. La Sagrada Família
B. La Pedrera
C. Parc Güell
D. Las Ramblas
E. Motjuïc
2) Would you consider coming back?
A. Yes
B. No
Why?
Questionnaire for finish students: From a tourism point of view:
1. Are you a boy or a girl?
a.girl
b.boy
2.Is this your first time in Barcelona?
a.yes
b.no
3. What was your main motivation to come to Barcelona? (choose up to 2)
a.getting to know the city
b.getting to know locals
c.getting to know another educational context
d.it was not my decision
4.Which of these places did you know before coming to Barcelona? (choose as many options as you want)
a.Sagrada Familia
b.La Pedrera
c.Parc Guell
d.Montjuic
e.El Raval
f.The Beach
g.Camp Nou
h.The Gothic Quarter
5.Which of the places mentioned in question number 2 have you already visited? (choose as any options as you want)
6.Which of these places do you like the most? (choose as many options as you want)
7. Did your expectations of the city match with the reality?
a.yes
b.no
8. If you had to grade your stay in Barcelona, which mark would you give from 1 to 5 (gastronomy, hospitality of locals,visitor attractions,public transport...)
9.Are you satisfied with the services that your accommodation provided you with?(grade from 1 to 5)
a.staff
b.higiene
c.f&b
10.Have you been to a night club in Barcelona? If yes, which one?
a.yes
b.no
Open interview from a tourism point of view:
1.Do you find any differences between your home town and Barcelona?
2.Would you like to come back someday?
3.What to you think about the Catalan culture? Are they how you were expecting? Did you know something about it before coming?
4.Do you think that the city is well prepared to receive tourists?
5.Could you recommend us places to visit in Finland?
6.Could you share with us something curious about your country?
Open interview from a academic point of view:
1.After studying tourism, which is your main objective? What is your dream job?
2.What do you think about the education in Finland? Do you like how it works? Is there anything that you would like to change?
3.Why have you chosen tourism?
4.Would you like to do a semester abroad? Which cultures are you interested in?
5.Have you got the possibility of specializing yourself either in tourism or in Hospitality Management?
6.What do you think about learning foreign languages? Is it easy for you to learn them? Do you think that they’re important?
7.What other languages are you studying besides english?
8.Which mandatory subjects do you course? which are the most liked and disliked?
Survey
Academic Part
1.Gender
o Male
o Female
2.Which year are you in?
o 1st Year
o 2nd Year
o 3rd Year
o 4th Year
3. Would you consider Barcelona as an Erasmus destination?
o Yes. Why?
o No. Why?
4. What would you like to specialize in?
5. Grade your education system:
o 1
o 2
o 3
o 4
o 5
6. Which is the 2nd most important foreign language after English to work in Finland?
7. How many hours a week do you spend in a class?
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